PhotoShelter Blog

Brand Growth, Content Strategy

Top Ways Marketing Teams Can Measure Content Performance

Learn how successful marketing teams measure performance to make data-driven decisions on content strategy.

Brand Growth

5 Key Performance Indicators (KPIs) to Measure DAM Success

Key performance indicators measure the performance of a tactic tangibly, so get clear on your content marketing objectives and use these tips from the team at Stacks to track how your organization uses your digital asset management (DAM) assets.

Brand Growth

Humans Behind the Brands: How To Make Your Brand Storytelling More Authentic

Brand Growth

Insights from the 2019 Report: Marketers Say This Is The Biggest Obstacle To Sharing Content

If sharing visual content is fundamental to helping marketers engage their followers, then how are they making sure they can locate that content whenever they need it? To get to the bottom of these questions (and many more), check out our new report in partnership with Contently, 2019 Report: Engaging Your Audience with Visual Content. […]

Brand Growth

Welcome to The Hat Trick

It’s soccer season, and we can’t get enough of the photos, videos, GIFs and graphics coming from the pitch. That’s why we started The Hat Trick, a newsletter highlighting the best of social media and visual storytelling in the MLS this week. Every Friday, we share three thumb-stopping highlights, from amazing plays to fun fan […]

Brand Growth

5 Visual Content Marketing Mistakes You Don’t Know You’re Making

Your business won’t grow if you’re not marketing it; but, there are so many ways to market a business that it can be hard to know which strategy will be successful. This is why a lot of businesses hire agencies that are experts at making these decisions and developing tactics to help brands meet their […]

Brand Growth

17 Visual Storytelling Hacks to Power Your Marketing Strategy

Social media has pretty much taken over the online marketing world. If your business isn’t on social media, you’re missing out on a huge number of potential customers. The same can be said for cellphone marketing too, it can reach a wider clientele, that is why businesses can help themselves by using the SMS codes […]

Brand Growth

17 Hacks for 2017: How to Win with Visual Storytelling

Your audience is inundated with content. What’s the best way for your brand cut through the noise in 2017? Visual storytelling. 93% of senior marketers say photography is crucial to their marketing strategies. 79% say video’s importance is on the rise. In 2017, your team needs to be fluent in visual communication so you can […]

Brand Growth

The 16 Iconic Images of 2016: Stunning Photos to Inspire Your Brand’s Visual Content Marketing

Here at Libris by PhotoShelter, we get to work with pioneers in visual storytelling. As a team of photographers, videographers and creatives, we love working with hundreds of teams who are capturing important moments in history every day. In 2016, you’ve captured groundbreaking political campaigns, record-breaking victories, breathtaking landscapes, personal moments that define our time. […]