1 Million and Counting: Celebrating Brands with Massive Media Libraries

Building a media library of one million files is no small feat. It’s the result of years of collaboration, thousands of events and campaigns, and the preservation of many treasured moments.

The PhotoShelter Millions Club celebrates brands that have hit this milestone and the powerful stories that live inside their libraries. We’re proud to recognize our first-ever cohort: Louisville Athletics, the Tennessee Titans, the Baltimore Orioles, and NCAA Photos.

University of Louisville Athletics

The University of Louisville Athletics, home of the Cardinals, competes in NCAA Division I as a proud member of the Atlantic Coast Conference (ACC). Their athletic program has a rich history of competition, and with every game comes a flood of new visual content. 

What started as daily uploads at each event has grown into a collection of over 1 million files in their PhotoShelter library.

That’s one asset for every student that’s attended UofL since 1975.

Tennessee Titans

The Tennessee Titans are a cornerstone of the NFL, bringing the energy of Nashville and a fierce football culture to every game. Their media team captures it all, from game-day action to moments with fans and the Titans community.

Through this team’s hard work and dedication, they’re fueling a growing archive that’s now over 1.6 million files strong.

That’s nearly enough assets to fill every seat in Nissan Stadium… 26 times over.

Baltimore Orioles

As one of MLB’s most historic franchises, the Baltimore Orioles have been documenting unforgettable moments at Camden Yards and beyond for decades.

Their PhotoShelter library has now surpassed 1.5 million files, preserving generations of baseball memories and fan experiences.

That’s a file for every Orioles fan at Opening Day… since 1992.

NCAA Photos

NCAA Photos (the team at Clarkson Creative Photography) covers the biggest moments in college sports, from March Madness buzzer-beaters to championship triumphs across 90+ events each year.

With decades of experience, this team has now built an impressive archive of more than 1.3 million files.

That’s 25 files for every Division I athlete nationwide.