PhotoShelter AI’s PlayerID Automates Facial and Jersey Recognition

At PhotoShelter, we think about DAM differently.

We believe in dynamic asset management.

The true power of DAM lies in its ability to help your team move faster so you can find and share the right content at the right time. That’s why we’re excited about the power of PhotoShelter AI.

PhotoShelter’s new artificial intelligence solution can recognize people, brand marks and other relevant metadata, and tag your images automatically.

Today, PhotoShelter AI is already enabling brands and teams like the Premier Lacrosse League and Recreational Boating and Fishing Foundation to streamline their creative workflows and move content faster than ever before.

Now, with automated roster intelligence, PhotoShelter AI can identify and tag your full lineup of athletes in real-time and speed up your team’s photo workflow. This means facial and jersey recognition can be synced up with your brand’s entire roster ahead of time to accelerate the tagging process.

So, how does PhotoShelter AI work?

PhotoShelter AI searches your images to find, identify and tag people, brand marks, text on images, and general objects automagically, cutting down the time needed for image research and retrieval.

Plus, we’ve got an auto-tagging solution for every team’s needs:

• PeopleID uses facial recognition to find and tag the most important people to your organization in your image assets automatically, making the search for photos of influencers or important people hassle-free.
• PlayerID combines facial recognition and jersey data for powerful athlete recognition.
• LogoID recognizes sponsors and brands, with the capability to deliver relevant assets to your brand’s partners and stakeholders in real-time.
• ObjectID finds objects in your images and delivers the best and most accurate general metadata tags for your brand’s images.

Automated Player Identification

This is just the beginning for PhotoShelter AI. Teams, leagues and leading sports organizations are already using PlayerID to automate their facial and jersey recognition so tagging images during March Madness can be a simple and seamless process. No more manual tagging. No more digging through folders to find the perfect photo.

Want to see the magic for yourself?
PhotoShelter AI can be built and trained to serve the needs of any creative team, in any industry. Save your team time and cut out steps with our auto-tagging products.