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Innovation in the Digital Asset Management Industry
PhotoShelter CEO Andrew Fingerman discusses the DAM industry, rising content demands, and how PhotoShelter supports brands through innovation.
Our CEO Andrew Fingerman spoke with Erlingur Einarsson, Tech Reviews Editor at Creative Bloq, about the evolving DAM industry and how we’re innovating to meet the demand of so many marketers and creative teams.
“Every few weeks there’s something new that’s been developed that we can take advantage of or we can leverage to improve that workflow for customers that want to alleviate some of that pressure of getting content from that moment of capture to delivery and impact.”
Andrew Fingerman, PhotoShelter CEO
Improving DAM Tools for Teams
In recent years, PhotoShelter’s DAM capabilities have expanded with:
- AI-powered features like AI Visual Search and advanced AI tagging, which aid in sorting and identifying images quickly.
- Workspaces is a collaborative tool enabling real-time content editing and review for remote teams.
- Additionally, with the acquisition of Socialie, PhotoShelter now offers social media distribution tools integrated within the DAM platform, enabling automated content sharing with influencers, athletes, and various brand ambassadors. This integration improves distribution, while analytics measure content performance.
Now, with the launch of a user-friendly interface called Lumen, PhotoShelter aims to streamline workflows, reduce clicks, and provide robust permission settings, positioning itself as a leader in content management and digital asset management.