One Day At A Time: 14 Steps Toward A Mindful Visual Content Workflow is part of an email series that delivers one recommendation to your inbox every day for 14 days. You can find these steps on this blog, but we see the most impact when people carve a little time every day to improve their visual content workflow using our tips. If you want to feel the full impact of mindful marketing, sign up for the series here and try it out.
Step #11: Write down 5 tweets, captions, etc. you could use in your next breaking news situation.
Think of a potential breaking news situation you and your team might have to face, ranging from a relevant topic trending on Twitter to a big event for your brand. Think of five clever captions and file them away.
You never know when lightning will strike and your brand (or a topic that’s important to your brand) will start trending.
Do you have the perfect quip ready to go?
You can’t prepare for every situation, but regularly taking a few minutes to write down some clever captions will give you an arsenal of ideas and help keep your muscles warmed up.
That way, when the lights go out during the Super Bowl, you, too, might be able to have a moment like this:
Power out? No problem. pic.twitter.com/dnQ7pOgC
— Oreo Cookie (@Oreo) February 4, 2013
