One Day At A Time: 14 Steps Toward A Mindful Visual Content Workflow is part of an email series that delivers one recommendation to your inbox every day for 14 days. You can find these steps on this blog, but we see the most impact when people carve a little time every day to improve their visual content workflow using our tips. If you want to feel the full impact of mindful marketing, sign up for the series here and try it out.

Step #9: Spend 30 minutes looking for off-brand content and move it to an archive folder.

Do you ever settle for using off-brand content just because it’s easy to find? Take a few minutes to move that content to an archive folder so you won’t be tempted to use it again.

When you’re on a tight deadline, you might grab whatever piece of content is at your fingertips.

The problem is, if that content is an off-brand graphic or an outdated photo, you could be hurting your brand by sharing it.

Moving your off-brand content to an archive folder ensures you still have access to it if you need it, and prevents you from sharing it just because you’re in a hurry.

Using that old branding your organization discarded five years ago can make you look like disorganized. But with the proper system in place, you can avoid making that mistake. Here are some other common disasters you should avoid:

• How Safe Are Your Brand’s Creative Assets from These 11 Common Disasters?

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