PhotoShelter Blog
PhotoShelter Launches New AI-Generated Alt Text Capability, Makes Visual Content More Accessible
AI Alt Text enables organizations to generate and apply alt text at upload, reducing manual work while supporting ADA and WCAG requirements.

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The Words of Wisdom 10+ Mature Professionals Wish They Heard Sooner
The PhotoShelter for Brands Creative Slack Community is now made up of over 1,600 photographers, brand marketers, designers, and industry experts. It’s our go-to hub for stimulating conversation and hosting live Q&As during our virtual webinars and summits. During this year’s PhotoShelter Summit, we also gave back to the members of our Slack community who […]
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How FreshDirect Built a Successful Marketing and Photography Workflow Over 20 Years
Digest a lifetime of learning lessons in this webinar with FreshDirect’s Senior Brand Photography Manager, John Kelly III as he unpacks the history of the brand, the process of producing original visual content to transform the brand identity, and how their creative workflows have improved over the past two decades.
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How the London Marathon Uses Visual Storytelling to Drive Audience Awareness
Described as one of the greatest marathon races in the world, the London Marathon is one of the key highlights in the world of European sports year round. Whether you’re into running or not, the chances are at some point you would have either watched the race on TV or perhaps braved the crowds to […]
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Expert Advice
European Universities Doing Social Media Right
With the higher education market becoming increasingly competitive, students now tend to have an abundance of universities to choose from and are using a wide variety of digital channels to inform their career decisions. 83% of students now rely on social channels to help them choose their college. On the other hand, for universities, whether […]
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PhotoShelter News
All About The 2022 PhotoShelter Summit Speakers
Expand your mind—and network and get to know The PhotoShelter Summit speakers. Learn insights from 10+ brand marketing experts and watch the sessions now on demand!
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Team Productivity
Best Sports Photographers in Europe to Follow
Nothing expresses the emotion of sport quite like photography. We believe in the power of a moment, and in an instant, sports photographers can capture the passion, joy, triumph, teamwork and drama that unfolds during a sports event. For fans, on the other hand, they’re eager to see images that resonate and connect with their […]
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DAM 101
DAM 101: Why Your Team Needs Cloud-Based Digital Asset Management
It’s time for a new kind of DAM. Cloud-based digital asset management – or DAM – platforms allow creative teams to store, organize, access, and share creative assets. Too often teams think of a DAM as a box where you store old content, never to be seen or used after one time. Your creative team […]
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Name, Image, and Likeness: 7 Brands Reshaping the NIL Market
After more than a year since the National Collegiate Athletic Association (NCAA) changed its rules governing compensation to student athletes for their name, image, and likeness (NIL), the NIL market has exploded across college athletics. Opendorse, a NIL marketing company, reported $917 million in contracts at the 12-month milestone, which exceeded the $500 million it […]
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Upgrade Your DAM Workflow With These Key Integrations
A seamless workflow ultimately comes down to a synchronized tech stack. Learn how the PhotoShelter for Brands DAM platform synchronizes seamlessly with your team’s marketing operations and creative tools to help you all work smarter, not harder. If you ask any working person today what their main pain point is, they will probably say: working […]
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