PhotoShelter Blog

Social Media & Content Distribution

MLB Teams Tweet Lyrics to ‘Total Eclipse of the Heart,’ Win Eclipse Week

On Sunday night, as people across the country made pinhole projectors out of cereal boxes and flocked to the path of totality, the social media managers behind America’s true pastime decided they would not be eclipsed by, well, the eclipse. Lisa Braun, Director of Digital Media for the Cincinnati Reds, and Julian Valentin, Assistant Director […]

Hospitality and Travel Brands: Enter to Win the Pioneer in Visual Storytelling Award

Top travel brands use visual storytelling to catch people’s attention and inspire them to explore. In fact, research shows the role of visual storytelling in travel and hospitality is on the rise. In our 2016 study on the lifecycle of visual assets in hospitality and travel with the Hospitality Sales and Marketing Association International (HSMAI), […]

Behind the Scenes with the Sacramento Kings: All Your Visual Storytelling and Workflow Questions Answered

Creative directors, graphic designers and other creatives from a wide range of professional and college sports teams joined us for our latest visual storytelling webinar, Behind the Scenes with the Sacramento Kings: Tips and Tricks with the Most Innovative Company in Sports. We asked our attendees to bring their questions, and they delivered. Watch the […]

Expert Advice

6 Must-See Tips from the Sacramento Kings Creative Team

The Sacramento Kings were named Fast Company’s “Most Innovative Company in Sports,” and it’s no wonder. The team is constantly pushing the boundaries to give fans a fresh and unique experience. Rather than just covering the games on social media, they share behind the scenes photography to tell a story about the team. They go […]

Webinar: Tips and Tricks from the Most Innovative Company in Sports

The Sacramento Kings are undoubtedly one of the most cutting-edge, forward thinking teams in sports. SportTechie ranked the Kings #1 on its list of the 25 most tech-savvy sports teams in the world. Fast Company named Sacramento the “Most Innovative Company in Sports.” Now, the Kings’ Creative Director is sharing his secrets in our latest […]

DAM 101

The Digital Asset Management Gap in Content Marketing

The 2017 Content Management & Strategy Survey produced by the Content Marketing Institute (CMI) has exposed two of the biggest challenges facing content marketers. The first challenge is access to the right technology tools. The second is then using those tools to their full potential. Marketing professionals mostly likely face either a technology gap in […]

Roundup: New Content Marketing Research, Visual Storytelling Tips and More

Did You See That? This week in our visual storytelling roundup, you’ll find articles about how user generated content can give your content marketing a boost, how detailed storytelling can hold your audience’s attention, and how content marketers are using (and underusing) tools and technology. We hope you’ll share on social media and give us […]

PhotoShelter News

13 Hashtag Sports Soundbites Your Digital Media Team Needs to Hear

The brightest minds in sports business gathered in New York City for the Hashtag Sports conference to talk cutting-edge digital media and technology. Here are 13 inspiring soundbites to give your digital marketing and social media a boost. Lyndsay Signor, Senior Director of Consumer Engagement, NBC Sports Group In a conversation with NBC Sports, the […]

Roundup: Content Marketing on LinkedIn, Standing Out on Instagram and More

Did You See That? This week in our visual storytelling roundup, you’ll find articles about how to get more likes on Instagram, the best way to use LinkedIn for sharing content, and how to make sure your overall marketing strategy is up to snuff. We hope you’ll share on social and give us a shout […]