PhotoShelter Blog

Llamas and the Dress: How Your Brand Can Prepare for the Next Viral Phenomenon

Today marks one year since two viral sensations gripped the internet and captured the world’s collective attention. On February 26, 2015, in Sun City, Arizona, two llamas escaped from a visit to a retirement community and ran free, eluding attempts by the police to capture them again and again. Twitter blew up with llama chatter, […]

Pittsburgh Post-Gazette Uses Photo Slideshow to Celebrate Heath Miller

Steelers fans are buzzing about the retirement of tight end Heath Miller. The popular player was the team’s first-round draft pick out of the University of Virginia in 2005, and he has spent his entire NFL career in Pittsburgh. The hashtag #ThankYouHEEEATH is packed with messages of support from adoring fans. Teammates and coaches are […]

9 Visual Communication Tips from Super Bowl 50

The Super Bowl is a massive shared visual content experience. The big game commands the attention of millions people from all walks of life, enticing brands to drop a record $5 million dollars for 30 seconds of air time during Super Bowl 50. Now, the big game is over. Those $5 million ads have been […]

Roundup: Visual Content Examples, Brand Storytelling Tips and More

Did you see that? These are the stories that caught our attention this month – from Oreo’s Wonder Vault to what brands can learn from the movies. Scroll through to get our take and check out the quotes that grabbed us. Click the links to follow a rabbit hole of interesting reads. Roundup: Oreo’s Wonder […]

Did You Know That Social Media Sites Strip Images of IPTC Metadata?

Do you know the risks of posting your organization’s photos on social media sites, or sharing them via Dropbox and Flickr? The International Press Telecommunications Council (IPTC) has announced that most social media sites do not maintain image metadata. The IPTC’s 2016 Social Media Sites Photo Metadata Test, which examined 15 social media sites, revealed […]

PUBLIC Bikes Hones Brand Messaging through Partnership with Banana Republic

What can partnering with another organization do for your brand? A visual storytelling campaign with Banana Republic allowed PUBLIC Bikes to share its mission in a unique way, communicate consistently on and offline, and reach a new audience. The ‘What Moves You?’ campaign gave each brand the opportunity to align with the other’s visual elements, […]

Digital Asset Management: Store, Organize and Share Your Organization’s Photos and Videos

Bring your organization’s photos and videos into one searchable library. Explore practical DAM tips, customer examples and resources to help your team get started.

Brand Growth

A CIO’s Guide to Managing Corporate Image Archives

A practical guide to archiving, organizing, sharing and tracking usage rights for your company’s photos and videos.

Social Media & Content Distribution

Crowdsourcing Visual Content Fuels Authenticity for Fiat

“How about a couple whose 30+ year love story revolves around Fiats?” This could have been an idea someone pitched in a Fiat advertising meeting. It probably would have resulted in a cheesy commercial that would get lost in a sea of other visual content online. But this idea wasn’t cooked up in a meeting. […]